July 25, 2022
The right personnel and resources can make all the difference to your start-up company.
Read on to see how a multimillion Euro enterprise can miss its ambitious development goals, simply by not listening to its customers.
July 25, 2022
Tired of juggling a million jobs at once? Do you want to see greater results for your scale-up? Click to see why hiring a consultant may help.
July 10, 2022
The first stage is to lay the correct marketing foundation that will help accelerate your scale-up. In this article, we explain the importance of the original 4P marketing mix, that is the correct product, price, place and promotion.
June 27, 2022
Looking to enter a new market? The key is to learn from those who have been where you are now. In this article, one of Multi-Planning.com's original co-founders recounts what it was like in the early days and the experiences that helped expand into new markets.
May 3, 2022
A consultant may help give your company the edge and equip your team with the skills needed to stand out from the competition. Read the article below to hear from Senior Project Consultant, Alexander Serre and why consulting may be the best path forward for your company.
April 15, 2022
Are you looking for a way to generate more leads for your start-up? If so, you should consider using LinkedIn as a lead generation tool. LinkedIn is the world's largest professional networking site, and it offers many opportunities for businesses to connect with potential customers and gain valuable market insight. Read on for the top tips you need to get started.
April 7, 2022
Francesco has joined our team to help start-ups across the life science and technology sectors - like yours to go global with tailored solutions across the entire Marketing and Sales workflow. Check out this list Francesco has put together of his hints and tips to create your successful digital marketing strategy this year.
March 3, 2022
For many start-ups entering the Chinese market can be a significant hurdle. We’ve mentored various life science and technology start-ups through this process. Most recently, Wei has completed mentoring an exciting medical device start-up based in Germany. Take a look at what you should be considering before taking your business to China.
Jan 17, 2022
China may have announced that COVID-19 border restrictions will remain in place for another year. However this shouldn’t prevent your biotech start-up from entering the China market. Read our tips to enter the Chinese market from a remote location.
Dec 17, 2021
Achieving carbon neutrality will, and is, triggering a sci-tech revolution with a range of new technologies. Take a look at how China could achieve this and the funding necessary for such an ambitious target.
Dec 6, 2021
Do you want to establish new partnerships and accelerate your global market entry for your tech startup? My experiences have shown me that there’s practical steps you can take to decide who will be the best business partner for your technology or biotechnology startup.
How could China achieve carbon neutral status? There are a number of strategies they could use to achieve this. We're taking a look at everything you need to know in this article.
Oct 13, 2021
Have you heard about China's pledge to be carbon neutral by 2060? China's strategy shocks and surprises International experts - but what is it?
What can you learn from this strategy? We explain everything you need to know.
May 4, 2020
On May.1st which is a public holiday both in China and Germany, my phone was exploded by calls from our business partners in China, all telling me the same thing...
Feb 19, 2020
For over 10 years, I managed the distribution for high-tech and high-value (USD50,000+ per unit) product in China. I have established direct sales teams as well as distribution network across China.
Jan 28, 2020
While I'm writing this article, the number of people who are infected by the 2019-nCoV virus is still growing rapidly in China; a completely new hospital is under construction in Wuhan City which can host 2300 patients and is scheduled to be completed in 6 days from start to finish.